Anita – “High Heels”

Pop, R&B, UK Asian

Score: 3.6

There’s a lot of play-acting in the Asian music industry. Most of it exists to try and Jedi Mind Trick you into thinking that the artist is already some kind of superstar – you just never realised. Obviously 98% of it is bullshit. As far as Serese are concerned, they are/were clearly a talented girl group who basically achieved very, very little – yet acted as though they were Destiny’s Child or TLC. Cold, hard facts. You may note the possible use of past tense there – have Serese split up? Because Anita has released “High Heels” – a solo single in clear need of dialysis. The production is extremely solid, the video’s clearly had a bit of money chucked at it and the singer herself can technically sing a bit. Yet, it is so poorly written, about 8 years too late, without any kind of point and destined to not actually connect with whoever it was aimed at. After a while, you start to wonder if this money would have been more wisely invested in the London property market. Anita’s reticent vocals and constantly switching wardrobe aren’t fooling anyone. Be honest, be real and be yourself. (Reviewed by Raman)

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Serese – “Read My Lips”

Pop, R&B, UK Asian

Score: 5.2

Serese are a girl group that can actually sing well (which is a great start). They’ve been bubbling for a while, and “Read My Lips” is a single proper, accompanied by a decent enough video. As far as Serese go, despite their obvious talent, it’s clear that still require some refinement. This is a track that had great potential, but it’s lacking the finesse needed to make it remarkable. It’s reminiscent of Kazz Kumar’s “Dirty Word” but less bold, overcomplicated and oversung. Lyrically, the verses just try to cram too many words in, and the chorus is clever in concept but not much to really sing along too. As for the beat, it’s actually very good, but it seems to have been EQ’ed into submission in order to play second fiddle to the girls’ vocals. In the end, this is a solid attempt, but there are subtle deficiencies in the song-writing and mixing/mastering that make “Read My Lips” more of a missed opportunity. But make no mistake, they have the raw materials to eventually succeed, and let’s hope they do.