Arjun – “Excuse Me Girl (Ambarsariya)” featuring Rekha Sawhney & Reality Raj

Hindi, Pop, R&B, Rap, UK Asian

Score: 7.7

Arjun himself described the video to “Excuse Me Girl” as “semi-pornographic” (sarcastically, of course, as it’s really not) and he wrote the song on a flight between India and England (we’re guessing this popped up on his MP3 player about 4 minutes prior). He’s still focused on (eventually) cracking the R&B scene in the UK, but for now it’s all about consolidating his rapid expansion within India and the surrounding markets. It makes sense, because the R&B scene in Britain is a relatively limp thing right now, whereas he could be an absolute hero in India doing his Prius hybrid of clean, safe R&B mixed with that desi flavour. The numbers alone speak for themselves, and are truly mind-boggling (seriously, take a look at how many Facebook fans he now has). As for “Excuse Me Girl”, Rekha Sawhney’s “Ambarsariya” sample really helps make it, adhering to Arj’s thus far successful formula of “blending Eastern and Western values” (sorry, that’s totally Shaadi.com). It’s a densely packed few minutes, with relatively simplistic but infuriatingly catchy lyrics burying their way into your psyche. An extremely young sounding chap called Reality Raj (nope, us neither) pops up to rap about 8 arguably needless bars, but it doesn’t specifically detract from the track. EMG is a fresh enough, summery take on a well-trodden path. The ladies at the front (and at the back, too) will indeed love this. Full lyrics below, by the way. (Reviewed by Jesal)

LYRICS:

(ARJUN)

This is for the ladies at the front, at the back
This is your song, where you at, where you at?
This is for my fellas at the crib, at the club
Cruising with your boys, yeah, turn it, turn it up

(REALITY RAJ)

Why you playing silly games, acting like we cannot be together?
I know I give you them butterflies when we see each other
I’ll give you all of it if you just let be me your lover
Miss One Of A Kind, what’s really been on your mind, wassup

(ARJUN)

Excuse me, girl, what’s your story?
I just wanna get to know you better
I would do anything for you bae
Everything about you is so fascinating
Give me 10 minutes of your time, babe
I know that you’re shy but I gotta see you smiling
 
We could be like Romeo & Juliet
Why you playing hard to get, girl?
What you see is what you get
With me…
Just give me something
I’m standing every day underneath your balcony
I’m never giving up until I know your name
 
Excuse me, girl, what’s your story?
I just wanna get to know you
 
This is for the ladies at the front, at the back
This is your song, where you at, where you at?
This is for my fellas at the crib, at the club
Cruising with your boys, yeah, turn it, turn it up

(REALITY RAJ)

Why you playing hard to get, acting like you gon’ find someone better?
I made a promise I’mma shelter you from any weather
I’ll give you 21 flowers to show you to show you I’m forever
Grateful, cos I will be eternally faithful to you

 

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Arjun – “Take It Back”

R&B

Score: 7.8

Well, this is weird. Not the song. Not even the video. No… Someone has decided to spam Arjun’s new video (the Main one, not the previous – and rather excellent – Lyric Video) with massive numbers of ‘Dislikes’. It’s all rather unsettling, and we got the feeling that after this, the unusually quiet Arjun didn’t really feel like pushing his new vehicle as hard. He ended up admitting such via Twitter, a sincere shame – it’s a freak occurance, and the singer should take it as a bizarre compliment, if possible. When you’re a lone bird on a wire, it’s easier for camouflaged lowlifes to shoot from a distance. And make no mistake, it’s songs like “Take It Back” that have made Arjun stand apart from his peers. It’s an infuriatingly addictive song, one that will burrow its way into your brain until you’re no longer able to resist. The verses are a touch repetitive, but the bridge, chorus and – most importantly – concept are superb. It’s the kind of song that marks a genuine mission statement – Arjun is a fan of R&B, and he’s trying to bring it back. The tempo hovers around the 101bpm mark; the strings are vaguely reminiscent of “No More” by Ruff Endz – or at the very least, that era of production; the verses are kind of like Nelly Furtado’s “Big Hoops (Bigger the Better)” in the way they quote/interpolate old school lyrics. Whilst “Take It Back” isn’t Arjun’s ‘A’ game in certain respects (the production isn’t as refined/subtle as that era of R&B, plus the video might not be as polished as “Vampire”), it’s a great start. Plus, you know, it’s just so damn catchy. (Reviewed by Jesal)

Arjun – “Same Girl” (featuring Guru)

Hindi, Pop, R&B, Tamil, UK, UK Asian

Score: 7.7

Here is the brand new, entirely original track “Same Girl” for your viewing pleasure:

Oh, I’m sorry. Easy mistake to make though… Our shiny new globetrotting star – it must be said – shamelessly delves into a track that has been done before (not just by R Kelly & Usher, either). In fairness, he “met this girl only last Saturday” – if we take that literally, Arjun could only have known her for a maximum of nine days. Why so upset? I mean nine days or less. Be cool, dude. Aside from the general neediness of modern men, this is a pleasing track. Arjun’s production is relatively sparse, with a subtly addictive guitar melody. It’s understated enough to let the focus remain on the two singers: the main man is on fine form here, and thankfully the over-compression/layering of his vocals isn’t on display here, with a more personal delivery working well on the verses. Guru is clearly letting Arjun take the lead, and plays his supporting role very well indeed. It might not be particularly original, but it’s a track that has an incredibly high replay value, which bodes well for his forthcoming album. Good stuff. (Reviewed by Rahul)

Same Girl (feat. Guru) - Single - Arjun

LYRICS

VERSE 1

ARJUN
I met this girl only last saturday
Since then I’ve been living in a fantasy
She and I fell in love instantly

GURU
Tenu mein apni baare dasdan
Hai ohde jehi sohni
Tu vekhi nhi honi
Lakk patla rang gora

ARJUN
You just gotta see her
The girl is a winner
Ain’t no competition, she holding the crown

GURU
Hai ohde kol Audi
Te paundi Armani
Dil le gayi marjaani

ARJUN
She only wears the best
She’s rocking her Chanel
It’s almost like we’re dating the same, the same girl

CHORUS

GURU
Teri akhiyan ch pyar hai mera
Tu hi te ik yaar hai mera
Tere naal dil raat rahan mein
Jiva te tere naal maran mein

ARJUN
Hate to admit it but we fell for the same girl
Can’t believe that we fell for the same girl
Don’t wanna say it but you know it’s the same girl
We’ve been loving the same girl

VERSE 2

ARJUN
Tell me more, tell me more about this girl
She seems to be a little too familiar
All the things that you’ve been saying ’bout her
Remind me of my own, of my own lover

ARJUN
She’s got the cutest little dimples
She makes it look so simple
I’m telling you she’s one of a kind

GURU
Ohdiyan vi gallan vich toye
Te ohde asi hoye
Ohde wargi na koi

ARJUN
Bro I’ve got this feeling
That you and me are dealing
With the same girl and she’s playing us both

GURU
Mainu v eho lagge
Asi jehri kudi piche
Saade naal khed di

CHORUS

GURU
Teri akhiyan ch pyar hai mera
Tu hi te ik yaar hai mera
Tere naal dil raat rahan mein
Jiva te tere naal maran mein

ARJUN
Hate to admit it but we fell for the same girl
Can’t believe that we fell for the same girl
Don’t wanna say it but you know it’s the same girl
We’ve been loving the same girl

BRIDGE

ARJUN
She’s been leading us along
We’ve been playing the same song
And it’s time we set this straight once and for all

CHORUS

GURU
Teri akhiyan ch pyar hai mera
Tu hi te ik yaar hai mera
Tere naal dil raat rahan mein
Jiva te tere naal maran mein

ARJUN AD LIBS
You’re the only one
I gave you all my love
Are you lying next to him
Are you loving the same, loving the same
I only live for you
Girl I would have died for you
Are you loving him the same?
We’ve fallen for the same, same girl

Jay Sean – “So High”

Dance, Pop, R&B

Score: 5.2

As far as Jay Sean’s career goes, it’s getting perilously close to the juncture where onlookers will just start to ask the obvious question: what is the point of it all? Don’t get us wrong, since “Down” was released in 2009, Jay has still cranked out some solid material including a couple of hits (“2012“), plus the gorgeous “Where Do We Go” – but there is just a lack of clear direction, it’s throwing darts blind in the studio and hoping something sticks. The thing is, he’s a clever guy, and he has always had good taste in music. But perhaps it’s finally time for people to start admitting what we thought all those years ago – moving to Cash Money records was not the best long-term career move. He’s constantly having to curb his natural instincts (R&B), and release mass market dance-pop. The problem is, it’s not even very good dance-pop, it’s not really connecting, and the R&B has suffered too. “I’m All Yours” was a good song, but didn’t really do anything. And “So High” is basically that song once again, minus Pitbull, plus inferior melodies/production to boot. There is such little of Jay Sean’s personality in here that this is simply major label focus-grouped dross, with no real function or purpose. The best bit by far is the breakdown from 2m26s to 3m10s – basically, shit bangs, hard. Aside from that, it’s business as usual. C’mon, Jay. You’re better than this. (Reviewed by Raman)

Sam Kay – “Journey” (Featuring Arjun)

Grime, Hip Hop, R&B, Rap, UK Asian

Score: 7.6

Another solid effort sees two of the hardest working UK Asian youngsters collaborating on “Journey” – and it seems like a good marker with which to chart their progress. Sam Kay has gone from battles, freestyle videos, singles, Channel 4 appearances, name-changes, beef and finally a return to original output. He’s sharp, focussed and intent on being somebody. Arjun, as you well know, is on course for world domination – this is no exaggeration – and he will get signed by a major label, very soon too. The irony is that Sam Kay would benefit from having a rich benefacator, not to mention some wise old heads offering guidance – although he has significantly rounded out his character since taking a short break from music, there is only so much one man can do alone. It would be great to see him signed – he’s got the talent, the confidence, he’s the right age too, and he could tap into a giant gaping hole in the market. “Journey” serves as a faithful reminder as to why we give these boys so much column space on the site – they deserve it. They also deserve to be given access to a higher level, and the chance to get a whole lot bigger. (Reviewed by Jesal)

Loven – “Lost” (Featuring Arjun)

Burban, Dubstep, Hip Hop, R&B, Rap, Remix, Tamil, UK Asian

Score: 7.0

There is something missing in this otherwise quality effort from Loven. The beat bumps hard; golden boy Arjun delivers a solid chorus; the breakdown is superb; the concept is timely and well-executed; even the video takes welcome risks. So pretty much everything is there. However, something is holding Loven back when it comes to delivering his hard-hitting lyrics: there is a reticence in his voice, even as he drops jewels such as “We need to pass the pound, instead we pass the buck…” It’s not a deal-breaker, but it does prevent an otherwise cleverly-constructed “Lost” from eclipsing the raw, visceral fervour of its predecessor, “Breathe.” When delivering vocals, the only thing to be afraid of is fear itself – once Loven has “Lost” that sense of apprehension, he can start to truly move onto the next level. (Reviewed by Rahul)