Arjun – “Take It Back”

R&B

Score: 7.8

Well, this is weird. Not the song. Not even the video. No… Someone has decided to spam Arjun’s new video (the Main one, not the previous – and rather excellent – Lyric Video) with massive numbers of ‘Dislikes’. It’s all rather unsettling, and we got the feeling that after this, the unusually quiet Arjun didn’t really feel like pushing his new vehicle as hard. He ended up admitting such via Twitter, a sincere shame – it’s a freak occurance, and the singer should take it as a bizarre compliment, if possible. When you’re a lone bird on a wire, it’s easier for camouflaged lowlifes to shoot from a distance. And make no mistake, it’s songs like “Take It Back” that have made Arjun stand apart from his peers. It’s an infuriatingly addictive song, one that will burrow its way into your brain until you’re no longer able to resist. The verses are a touch repetitive, but the bridge, chorus and – most importantly – concept are superb. It’s the kind of song that marks a genuine mission statement – Arjun is a fan of R&B, and he’s trying to bring it back. The tempo hovers around the 101bpm mark; the strings are vaguely reminiscent of “No More” by Ruff Endz – or at the very least, that era of production; the verses are kind of like Nelly Furtado’s “Big Hoops (Bigger the Better)” in the way they quote/interpolate old school lyrics. Whilst “Take It Back” isn’t Arjun’s ‘A’ game in certain respects (the production isn’t as refined/subtle as that era of R&B, plus the video might not be as polished as “Vampire”), it’s a great start. Plus, you know, it’s just so damn catchy. (Reviewed by Jesal)

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