So So Desi Entertainment – “What Do YOU Stand For”

Hindi, Hip Hop, R&B, Rap, USA

Score: 6.0

There is a bizarre and undeniably goofy charm to watching any genre in its infancy. Hip hop, whilst reaching a state of maturity in many markets, is most certainly nascent within the “desi” landscape. A good example of this is So So Desi Entertainment’s batshit crazy song and video for “What Do YOU Stand For” – complete with a catchy as hell chorus, somewhat basic lyrics and indelible production. Cap it all off with one of the most insane low budget videos we’ve ever seen, and you’d be forgiven for writing them off. However, their hearts are so clearly in the right place, and couple that with melodies, and you may as well give them a chance. Everyone has to start somewhere, right? (Reviewed by Raman)

 

What Do You Stand For - Single - So so Desi Entertainment

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