Loven – “Lost” (Featuring Arjun)

Burban, Dubstep, Hip Hop, R&B, Rap, Remix, Tamil, UK Asian

Score: 7.0

There is something missing in this otherwise quality effort from Loven. The beat bumps hard; golden boy Arjun delivers a solid chorus; the breakdown is superb; the concept is timely and well-executed; even the video takes welcome risks. So pretty much everything is there. However, something is holding Loven back when it comes to delivering his hard-hitting lyrics: there is a reticence in his voice, even as he drops jewels such as “We need to pass the pound, instead we pass the buck…” It’s not a deal-breaker, but it does prevent an otherwise cleverly-constructed “Lost” from eclipsing the raw, visceral fervour of its predecessor, “Breathe.” When delivering vocals, the only thing to be afraid of is fear itself – once Loven has “Lost” that sense of apprehension, he can start to truly move onto the next level. (Reviewed by Rahul)


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